Designer Yves Behar has created a new look for New York City condoms and condom dispensers, in a bid to encourage New Yorkers to ‘get some’ safely.
Behar, founder of San Francisco design group Fuseproject, was appointed by New York City’s Health Department to make the brand design-friendly and approachable.
Behar says, ‘Good design can help bring condoms out of the closet.’
The NYC Condom’s new look, including fresh packaging design for its wrappers and an elegant new dispenser, were created simultaneously by the group.
http://www.nyc.gov/html/doh/html/condoms/condoms-how.shtml
http://www.designweek.co.uk/Articles/137570/Yves+Behar+redesigns+New+York+City+condom+brand+.html
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